We analyzed over 500,000 first contacts on our dating site, Ok Cupid.
Our program looked at keywords and phrases, how they affected reply rates, and what trends were statistically significant.
That’s the promise from Bumble, an 8-month-old app that’s adding a new algorithm to grade users on metrics like engagement and, well, whether they’re demanding to see you naked.
To earn a “VIBee” badge on Bumble, male and female users alike must establish a track record of having real conversations with other users, says Whitney Wolfe, Bumble’s founder and CEO.
Scientifically, this is because it’s a little evil sounding.
So, in short, it’s okay to laugh, but keep the rest of your message grammatical and punctuated.
Although the data shows this advice holds true for both sexes, it’s mostly directed at guys, because they are way more likely to talk about looks.
You might think that words like are nice things to say to someone, but no one wants to hear them.
That’s because Wolfe — a co-founder of Tinder, a notorious haven for such annoyances — has insisted that on Bumble, only women can initiate male-female conversations.
Bumble, which also uses Tinder’s swipe feature to browse profiles, is rather “a means to emulate real life,” in which people can’t hide behind user names to spam or harass others, Wolfe says.
Likewise, the women-first messaging rule seeks to address a backward social convention that Wolfe believes has only gotten worse with the advent of online dating and texting.
The result: a set of rules for what you should and shouldn’t say when introducing yourself. Let’s go: Netspeak, bad grammar, and bad spelling are huge turn-offs.
Our negative correlation list is a fool’s lexicon: was also a successful word, but much less so (33%).