Understanding why certain phrases are more effective than others and learning how to implement them will set you up to become a pro at creating copy that converts.
The scientific aspect of CTA phrases has to do with psychology and the way our brains work.
But what type of email call to action should you use to swiftly enhance deal progress with your prospects?
Use these CTA’s to push opportunities from middle-of-funnel (MOFU) to bottom-of-funnel (BOFU).
Make the email call to action a color that’s not used, or rarely used, in your email so it stands out.
Email subject lines are critical in order to ensure your message actually gets read.However, this little trick might help you achieve great results.And this little trick is all about mixing e Harmony questions with calls to actions!Simple calls-to-action keep the prospect engaged and keep you top of mind.A killer use case for these CTA’s is in your automated outbound emails.